Social Media Marketing – Why is it so important?

Social Media Marketing – Why is it so important?

Traditional marketing mediums such as newspaper, yellow pages, radio, TV, etc. are losing their effectiveness. Customers prefer interacting with the business as opposed to being broadcast to. Social media marketing allows businesses to interact and engage with their customers directly and in a much deeper way.

Many businesses today, be they small or large consider social media as one of the most powerful tools to improve their brand reputation. Social networking sites can have a direct impact on Search Engine Results Page (SERP) rankings, which means more visits to your website. There are countless benefits that you can avail yourself to by using social media marketing. Some of these benefits are mentioned below.

  • Social Media marketing can directly help in bringing international attention to your business or product. Your name and the name of your company or product can become known globally. Apart from this, all your potential customers can easily access you online establishing communications directly with you.
  • Social media marketing is free of cost. Without spending a single penny, you can easily reach out to millions of people across the globe and promote your business. This is a powerful and a cost-effective way to connect with potential customers.
  • Your client may have an issue requiring immediate help. With social media, you can communicate in real time with clients. Also, you get to know your customers personally through social media.

So, if you want to stay ahead of your competitors, use this technology to your advantage. You can contact Van Wagner Marketing Solutions (VWMS) for efficient social media marketing consulting. VWMS is known for providing flexible marketing solutions to match the specific marketing need of your business. Be it a strategy consultant in Mississauga, or you are looking for a local SEO service provider in Hamilton, VWMS is just the service for you.

Van Wagner Marketing Solutions is well-known in Hamilton for the best in SEO services. For further information, contact 905 467 4639 or visit

Scott Van Wagner
Scott Van Wagner is a senior marketing strategist. His marketing experience includes roles as a Sales Rep, Product Manager, Service Director and General Manager and Author. This practical experience is enhanced by marketing knowledge developed delivering courses on marketing strategy and management at The University of Western Ontario, Brock University, McMaster University and The University of Guelph.
Headquartered in Burlington Ontario Van Wagner Marketing Solutions (VWMS) is a total marketing solutions provider. VWMS provides marketing strategy, education, digital marketing and marketing automation to deliver exceptional results for its customers.